Bicycle store background
🚲 Use case: Bicycle & Mobility Store

A discreet loyalty tool for your Cycle Store, without technical constraints.

Inspired by major mobility brands like Bicyclic (bicycle specialist with 11 points of sale in Wallonia and Brussels): automate safety service reminders, notify the end of the mechanical workshop, and build loyalty among your cyclists when purchasing accessories.

Ride with a free mind

Your job is advice, adjustment and the road. Not the management of complex IT tools.

The purchase of a bike (whether electric, road, or gravel) marks the beginning of a long-term relationship of trust. You need a fluid and discreet loyalty tool that enhances your after-sales service. With Mellio, your cyclists register with a QR code scan on your counter. No more cardboard cards that get lost. Your customers track their points directly on their phone, and the system automatically restarts periodic maintenance and notifies you when the Workshop has completed its work.

APPLE WALLET
🚲
BICYCLIC PARTNER Bicycle & Mobility Specialist
SALE 450 pts
450 / 1000 points
🎁 Objective: 1000 pts for €50 workshop/equipment discount
Scan in store
🔧
BICYCLE Right now

Workshop finished! 🚲 Your bike is serviced and ready to ride. Come pick it up at our mechanics area.

Your Balance
450 points
Objective: 1000 pts for your discount
Rule: €1 spent = 1 point

150 Points: Safety check offered (pressure, brakes)

500 Points: Complete transmission maintenance offered

🔒

1000 Points: €50 voucher (Workshop/Accessories)

🚲
BICYCLE Right now

Points accumulated following the purchase of your Gravel. Only 550 points left before your €50 voucher! 🚴

🎉
BICYCLE 10m ago

Your €50 voucher is ready! Show your card at the Mechanical Workshop. 🎉

The relationship of trust of your store

Why the points loyalty program is the ideal formula

In the world of cycling, a satisfied customer is a loyal customer who entrusts his repairs and buys his accessories in the same place. Mellio helps you create this proximity:

🛠️ Smooth & responsive workshop monitoring

No more making phone calls that get lost on the answering machine. Notify directly by refined push alert as soon as the bike repair is completed.

🚲 Automatic maintenance reminders

Automatically generate a reminder after 6 months of use for the free check-up, or at each change of season to prepare the bikes for winter or spring.

🎒 Boost accessories sales

Reward major bicycle purchases by crediting points that can be used on consumables (tires, chains) or safety equipment (helmets, jackets).

Ease of installation and use

The tool is activated by simply scanning a QR code on your counter. Your customers save it in 10 seconds in their Apple Wallet without having to download an application.

🛠️ Strategic toolkit

Boîte à outils fidélité pour Marchands de Vélos

Combinez plusieurs stratégies de fidélisation selon vos objectifs pour dynamiser votre magasin de vélos.

Entretien atelier

Tampons (Punch Card)

1 tampon par entretien ou révision de vélo. 5 tampons = Une révision intermédiaire offerte.

Vente accessoires

Points cumulés

Cumulez des points lors de l'achat de pièces ou d'équipements pour gagner un accessoire (lumières, sacoche).

Abonnement sérénité

Abonnement Club

Club Cycliste Mellio : Assistance crevaison express gratuite en atelier et -10% sur la main-d'œuvre.

Upgrade équipement

Cashback

Cagnottez 4% sur l'achat d'un vélo électrique neuf, à réinvestir dans votre équipement de sécurité.

Saisonnalité active

Réduction flash

Check-up sécurité hivernal offert avant le printemps via notification de proximité.

Service excellence reinvented

Optimize the customer lifecycle of your bike store

Before: Losing contact after purchasing the bike

  • Cardboard cards get damaged during bike rides, in the rain or in the back pocket of the jersey.
  • Emailed annual maintenance reminders end up in spam or never read.
  • Your technicians spend hours on the phone trying to reach customers to pick up their bikes.

After: The Mellio Wallet for Cycle Stores

  • The loyalty card is always accessible in Apple Wallet or Google Pay.
  • Push notifications of completion of work at the Workshop are free and read in less than 10 minutes.
  • The system automatically sends seasonal reminders to smooth mechanical activity all year round.

Daily life with Mellio

Zero effort at checkout, everything is automated

🕙 10:00 — Follow-up from the Mechanical Workshop

Inform your customers of the end of the work

Your mechanic completes periodic maintenance on an electric bike. In 2 clicks on their mobile, they trigger a personalized push notification to inform the customer that their bike is waiting for them at the store.

📈 Your customers collect their bike quickly, freeing up storage space at the Workshop.
🔧
BICYCLE 10:00

Workshop finished! 🚲 Your bike is ready. You can come and collect it from our mechanics area.

🚴
BICYCLE 14:30

Gravel news! 🚴 Come try the new models available in store today.

🕒 2:30 p.m. — New arrivals & Tests

Animate your community of enthusiasts

You have just received the latest range of Gravels or electric mountain bikes. With one click, notify your loyal customers and invite them to book a free trial session in store.

📈 An increase in qualified traffic and sales of in-store accessories during the week.
📅 Autopilots

Purchase tracking & safety reminders

Your campaigns run in the background. The system detects the purchase anniversary of an e-bike and sends it a reminder to schedule its periodic maintenance.

📈 A regular return rate to the workshop, reinforcing the safety and lifespan of the bikes sold.
🚲
BICYCLE Today

6 month check! 🚲 Your electric bike is 6 months old. Your free safety check-up is ready. Let's schedule the meeting.

☀️
BICYCLE Campaign season

Ready for the sun? 🌤️ Consider the annual maintenance of your bike to ride with peace of mind.

Your local reputation certified online

Ensure the confidence of your future bike buyers on Google Maps

For a bike shop and mechanic workshop, reputation is the cornerstone of local trust. Mellio automatically detects when a cyclist is won over (when removing a serviced fork, when assembling their new bike, or when applying their loyalty discount).

The system sends him a polite push invitation after his visit: "Did you appreciate the advice from our technicians? Give the team a helping hand by leaving a review!" with a direct link to your Google business listing.

⭐⭐⭐⭐⭐
Your store positions itself ahead of its direct competitors as soon as a user searches for “electric bike repair” or “cycle store”.
📍
Bicycle store nearby
🚲
Bicyclic Partner
4.8 ★★★★★ (420)
🚲
Standard Cycles
4.2 ★★★★☆ (32)

Simplicity and autonomy on your phone

You maintain full control of your offers at all times

You don't need to be a computer whiz to track your customers. Our sleek interface on your phone gives you complete control in store or at the Workshop.

⚙️

Drive your benefits

Adjust your offers in seconds. Change points tiers or update your Wallet card instantly from your mobile phone, without any hassle.

📈

Track your results

Simply see on your phone how many customers have your card in their pocket, observe after-sales service visits and the additional turnover generated by your reminders.

📣

Communicate live

Send a free push message to announce new arrivals or directly notify a customer that their serviced bike is waiting for them at the Mechanical Workshop in 2 clicks.

Ready to boost the loyalty of your Cycle Store?

Join the bike shops that trust Mellio to simplify their customer relations, boost their workshop traffic and build long-term loyalty.

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