Wash, Fuel & Shop
No longer suffer from the fuel price war. Create the preference.
Fuel is a low-margin necessity purchase. Mellio allows you to attract and retain drivers by rewarding their overall loyalty. By scanning their Wallet card (Apple Pay / Google Pay) at the gun or at the checkout, they accumulate points on fuel or recharging, which they can exchange for a car wash or a hot coffee in the store. You control your weather push campaigns (washing reminder after the rain) and offer unlimited washing subscription plans to earn your monthly income.
Sunshine returns! ☀️ Your car deserves to shine. Take advantage of -20% on Premium washing today.
2 Stamps: A free inflation token
4 Tampons: An Arabica coffee offered in store
5 Buffers: 1 Premium car wash of your choice
Shop points doubled this afternoon! Take advantage of our fresh sandwich section 🥪.
Overall loyalty in the Resort
Why Mellio is the ideal tool for your service station & car wash
For an independent service station or local car wash center, regular attendance makes it profitable. Mellio simplifies customer relations:
🧼 Boost your Car Wash business
Washing is the highest margin activity. Offer Wallet stamps to your regular fuel customers to convert them into regular wash users.
🍫 Expand the average basket in Store
Encourage your customers who are stocking up to come into the store. Offer them points for free coffee or discounts on snacks and auto accessories.
☀️ Smart weather alerts
Optimize your washing schedule. Automatically send push notifications of Car Wash offers as soon as the sun returns after several days of rain.
🚗 Washing Subscription Formula
Secure your cash flow with stable monthly income. Offer an unlimited washing package with direct debit, integrated directly into their Wallet card.
Station efficiency comparison
Optimize customer relations at your station and car wash
The traditional paper loyalty card
Cardboard cards forgotten in the pocket, illegible paper forms, and no way to contact the driver once he leaves the station.
- • Slowness: Customers search for their cards at checkout, which slows down the queue at the store.
- • Loss: Customers lose their wash cards and start from scratch, creating frustration.
- • No interaction: It is impossible to notify motorists when good weather returns to wash their cars.
Mellio on Apple Wallet & Google Pay
A digital loyalty card installed in 10 seconds. Your customers keep it safe in their smartphone, available with a tap for fuel and car wash.
- ✓ Speed: A simple contactless scan at the checkout or at the counter to count the stamps.
- ✓ Weather Alerts: Pushes sent after rain to stimulate the washing gantry.
- ✓ Monthly payment: An unlimited car wash subscription formula for direct debit to build 100% loyalty.
Daily life in the resort with Mellio
Zero effort for your team, everything is automatic
Restart washing after rain
The sun is shining again after three days of rain. With one click on his mobile, the manager sends a proximity push notification: “20% off our Premium washing program today.”
Good weather back! ☀️ Make your car shine: take advantage of -20% on Premium washing today!
Coffee Offer! ☕ A grand cru espresso offered in store for any purchase from €10 when you fill up.
Stimulate traffic and shopping carts in store
A regular driver scans his Wallet card at the payment terminal. The card updates its points and triggers an impulse offer to pick up a coffee in store.
Monthly your washing income
Your loyal customers subscribe to the Unlimited Wash Club. The monthly payment is taken automatically and their Wallet card displays an instant access pass for the car wash.
Active subscription! 🚗 Your Unlimited Wash pass is renewed. Show your QR code at the gate.
Your local reputation certified online
Be the first Car Wash recommended on Google Maps
For a local car wash or gas station, being visible on Google Maps is crucial to capturing nearby drivers. Mellio automatically detects when a customer is satisfied (for example, after their 5th wash or after unlocking their gift in store).
The system sends him a polite invitation: "Do you appreciate the cleanliness of our facilities and our welcome? Help us by leaving a 5-star rating on Google!" with a direct link to your station profile.
Simplicity and autonomy on your phone
Maintain complete control of your campaigns at all times
You don't need to be a tech whiz to pilot Mellio. Our simplified interface on mobile or tablet allows you to manage your station in the blink of an eye.
Drive your benefits
Set up your wash and shop offers in seconds. Changes update instantly on your drivers' Wallet cards.
Track your results
Instantly consult on your dashboard the number of drivers enrolled, the utilization rate of the washing gantry and the increase in sales in store.
Communicate live
Broadcast flash alerts during major vacation departures or send a weather-sensitive wash notification to your customers in 2 clicks.
Ready to modernize your Station’s loyalty?
Join the washing stations and centers that trust Mellio to simplify their direct marketing, boost store and washing subscription sales.